Idea behind it : FreeRider was my entry for IdentiTee Tee Shirt Design competition. It is simply a freestyle graphic that represents free-riding, free transportation, an idea that struck me when I was lamenting about my heavy expenses on transportation cost, so I thought to myself, why not a graphic that represents simply what I want -- Free Rides, Free Transportation? If you look closely enough or stare hard enough at it, you will also see a girl's face in the vehicles build-up. That says me, my gender. I believed that I answered the brief to IdentiTEE 2007 crisp clear and well.
Free Rider took off with 1st Place, I won top honours. $250 cash, $250 77th Street Vouchers and 1 Motorola Rizr Z3. Ain't that cool?
But that wasn't it all...
I won consolation prize for my "Window to My Heart" entry too.
Idea behind it : What is more "Me" than "My Heart"? I let you in through the "Window to My Heart" and that's my Identity.
A 77th Street Membership card(worth $12).
And, I'm the only contestant who had all 3 entries into the
Top 30, although my 3rd and favourite entry didn't make the mark for a win, it is worth mentioning too.
Idea behind it : Just trying to be literal. What shouts you? Gramo shouts me. I love retro and gramophones and music. And they are loud enough, aren't they?
Ta-Da.. And so that's my shot to tee stardom!
77th Street will be printing my FreeRider.
I'm still in clouds nine, after 1 week of jubilation!